Savvy Girl, A Guide to Etiquette by Brittany Deal, Bren Underwood Read Free Book Online Page B

behind an e-mail or text.
    [ BRITT: A friend of mine was supposed to be roommates with a girl, and the day they were set to sign the lease, the other girl backed out. Instead of calling to tell my friend the news, she wrote her a lengthy e-mail, saying she was moving to another city. (My friend never even knew this girl was considering moving elsewhere.) The girl who backed out obviously felt bad about the bad position she’d put my friend in, but rather than doing the right thing and owning up to what she was about to do, she hid behind her e-mail and their friendship suffered as a result. ]

E-MAIL ETIQUETTE
    We’ve all heard e-mail urban legends and stories; however I have one that takes the cake. In my former agency life, one of my colleagues—I’ll call her Mrs. X—didn’t care for our client, and would make this known at the office.
    One day, Mrs. X was e-mailing back and forth with the client regarding an upcoming project, and thought the client had made a questionable remark. Mrs. X forwarded the e-mail to another team member in our office with a salty quip, essentially slamming the client and calling her some inappropriate names. However, when Mrs. X went back to look at the e-mail, she noticed she’d hit the Reply button instead of Forward and had sent that sassy remark directly to the client. Yikes!
    Needless to say, the client was offended and upset, and Mrs. X’s days at our firm were numbered. Moral of the story: double-check the recipient of any e-mail you send, and seriously think twice about what you put in writing.
    E-mails Last Forever
    Just like those saucy text messages you’re going to stop sending, e-mails are another area where you need to be cautious before you hit Send. There’s no controlling what someone will do with an e-mail once you send it—and no telling when a nasty e-mail will resurface.
    Case in point: The Snapchat CEO whose e-mails degrading women from his fratty bro days resurfaced years later and made headlines. Not exactly the story he was hoping would go viral.
    The bottom line: Keep e-mails positive or neutral. Don’t send confrontational or insulting e-mails and don’t respond to any that have been sent to you . If you need to have a serious discussion with someone you might not be seeing eye-to-eye with, do it face-to-face or over the phone—not via e-mail. This is particularly important when it comes to work e-mails.

HOW TO WRITE AN E-MAIL
    Quick tips to keep in mind when you compose your next e-mail:
    • THE “TO” LINE. You may want to type your message before you complete the “to” line. This way, you won’t accidentally send the e-mail before you finish your message. This will also help you slow down and make sure you’ve got the correct recipient.
    • THE “BYE” LINE. If you’re e-mailing friends and family, use your usual sign-off, such as “Love,” “XO,” “Hugs,” and so on. If you are e-mailing a client, business partner, acquaintance, or someone you don’t know well, opt for a more professional ending, such as “Thanks,” “Warm Regards,” or “Best.”
    • THE OPENING SENTENCES. This will depend on your relationship with the recipient. For business e-mails, you’ll want to keep your opening paragraph succinct and to the point; a note to your mom or friends can be more cutesy or creative.
    • THE REPLY AND REPLY ALL BUTTONS. These two buttons can be easily mistaken for each other, so be sure you hit the right one—and read (and reread) all of the recipients—before pushing the Send button.

ETIQUETTE Q&A
    BRITT: DO WE STILL NEED TO END E-MAILS WITH OUR “SIGNED” NAME—OR IS THAT OBSOLETE?
    BREN: I think this depends on your familiarity with the person you are e-mailing. For instance, if it’s a work e-mail, I recommend signing with “Thanks” and your name. After all, it’s important to keep work relationships professional. However, if you are e-mailing a close friend, you can simply sign off with your typical “xo”