they are to get?â
âI know. But the Great Garbanzo is a jerk,â I said. âEven worse. Heâs a joik !â
That got a small laugh out of my dad.
âSomething will come along,â I continued. âBesides, itâs not like youâd be any better off if youâd remained at Dr. Telomereâs. Theyâre out of business entirely.â
âI never thought Iâd see the day.â My father sighed as he shook his head.
âHow long has the company been around?â I asked.
âForever.â He shrugged. âOr at least for as long as I can remember. Dr. Telomereâs chips have just always been there.â
âUntil now,â I concluded his thought. âBut who owns the company, anyway? Is there really a Dr. Telomere?â
âOh, no.â My dad laughedâthis time a little more genuinely. âDr. Telomere is just a marketing character. Look at the bag.â
I pulled out one of the bags of Dr. Telomereâs X-tra Crispy Chips that I had managed to buy. Framed in a circle, within the overall brand logo, was a smiling potato chip wearing pince-nez glasses, a bow tie, and a derby. He was winking as if he were sharing a secret with me.
âThatâs Dr. Telomere.â My father chuckled. âDoes he look like he could be a real person?â
LIâL HEROâS HANDBOOK
THINGS
DR. TELOMERE
Despite his fragile nature, Dr. Telomere is one potato chip that has long avoided being crushed or consumed. Earlier, more realistic versions of the popular advertising icon have steadily changed over the decades into the simple cartoon figure everyone is familiar with today. Despite once being able to sing and dance, the character has been mute now for some time, making it impossible to glean any of the secrets he may possess.
Considering that Dad had just been fired by a guy who looked like a giant chickpea, I wasnât certain that the answer to that question was so obvious.
âWho owns the business, then?â I prodded.
âThe Telomere Trust,â my dad said as we continued to walk. âItâs a fund that uses the profits from the business to pay for things for the community.â
âLike Telomere Park,â I said.
âExactly. The Telomere Trust has done all sorts of good things for the people of Superopolis.â
âIâm sure the Amazing Indestructo is going to be equally generous with his profits,â I suggested sarcastically.
âHeâs going to make a fortune,â my father agreed with a sigh. âHow could he not with such a phenomenal product.â
I cringed as Dad retrieved one of the cans of Pseudo-Chips we had also bought, popped off the lid, and started eating them. How was I going to break him free from the Red Menaceâs hold? As we arrived home, I remembered that he wasnât the only one I was going to have to rescue. My mom was in the driveway with her own grocery bags full of PseudoChips.
âThermo! OB!â she shouted. âYouâre just in time to help me unload the rest of my groceries. I found a roadside stand on my way home that was selling PseudoChips. I figured we could use some more.â
There had to be another hundred cans of chips in the car. With a shrug of resignation, I grabbed a few bags and helped my parents haul them into the house. Dad had put on a big phony smile and I realized that he wasnât ready yet to tell Mom what had just happened to his endorsement deal. I gave him a wink to let him know that she wouldnât hear it from me.
âHow was work, Mom?â I asked.
âOh, the usual,â was all she said.
Iâve never understood exactly what my mom does at the Corpsicle Coolant Corporation. Whenever I ask, she always just says something about frozen vegetables, which usually is enough to end the conversation.
As I set the bags of chips down on our kitchen counter, I actually hoped we would be having some frozen